Photoshop Tutorial: How to Create Effective Watermarks

ASR: en

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hi this is Marty from Blue Lightning TV

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there are many ways to make watermarks

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in Photoshop however i'm going to show

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you what i think is the most effective

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for this example we'll use text however

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if you want to transform a logo or an

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image into a watermark make sure it's

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black on a white background and then

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remove the background I covered how to

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do this in my tutorial showing how to

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make pink files I provided its link

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located in the video's description open

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a photo you'd like to place a watermark

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on to open your horizontal type tool and

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choose a font that's easy to read I'm

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using aerial regular I'll choose a size

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of 80 points sharp and center alignment

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click on the color box and for the

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brightness type in fifty percent this

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gives us a medium gray color then click

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OK or press Enter or return type out

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your text to reposition it open your

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move tool and move it I'll leave room on

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the left to place a copyright symbol

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next to it click on the new layer icon

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to make a new layer open your custom

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shape tool and choose pixels if you're

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working on cs5 or earlier the pixels

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icon is here open your shape preset

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icons if you don't see the copyright

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symbol click the gear icon and click

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reset shapes then click ok click the

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symbol and click the gear icon at the

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top tick define proportions and check

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from centre place your cursor to the

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left of your text and drag out the

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symbol open your move tool and drag it

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so it's centered next to your text

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merge the two layers by shift-clicking

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on the text to highlight both layers and

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then pressing ctrl or command e double

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click on it to open its layer style

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window click bevel and emboss the style

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is outer bevel the technique is chisel

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hard the depth is 50% the direction is

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up and the size is 5 pixels uncheck

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global light make the angle 145 degrees

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and the altitude 26 degrees make the

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highlight opacity a hundred percent and

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the shadow opacity a hundred percent

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make the highlight blend mode normal as

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well as the shadow blend mode check

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contour and then click ok click the icon

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at the upper right corner of the layers

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panel and click convert to smart object

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I'll show you why we're doing this in a

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minute to open the smart object

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double-click the thumbnail when you see

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this message click OK reduce the fill to

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fifty percent go to the tab of the smart

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object and click the small box with the

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X in it to close it when you see this

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message click yes to save the changes

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reduce the opacity to taste I'll reduce

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it to 75 percent I'll show you why we

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made it into a smart object first let's

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make a copy of the watermark by pressing

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ctrl or command J open your transform

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tool by pressing ctrl or command T to

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move it click inside the transform and

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drag it to a new location to enlarge or

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reduce its size go to a corner and press

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and hold shift as you drag it out or in

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then press Enter or return to accept it

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notice that the bevel and emboss layer

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style reduced in size with the text if

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we didn't convert the text into a smart

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object the bevel and emboss layer style

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I've kept its original pixel size the

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watermark is readable over black white

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and grays if you like to make it more

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transparent simply reduce its opacity

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for now i'll put the opacity back to 75

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percent once you're happy with your

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watermark to save it hide all the other

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layers and go to image and trim as long

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as the trim away boxes are checked it

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doesn't matter which option you choose

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for based on then click OK go to file

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and save as name your file and save it

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as a PNG or ping file save it to a

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location in your computer where you can

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easily find it and then click Save when

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the PNG options appear I generally click

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none for both the compression and

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interlace I explain these settings in

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depth in my tutorial about PNG files

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this is Marty from Blue Lightning TV

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thanks for watching